Black Sherif: Streaming Dominance Grants “Freedom” to Experiment in Music

Multiple award-winning rapper and singer Black Sherif has revealed that his monumental streaming success has provided him with the crucial creative freedom to explore new sounds and surprise his global fanbase with every release.
In a recent interview with Capital 1Xtra in London, Sherif discussed his achievements, which include being named the Most Streamed Artist in Ghana for three consecutive years (2022, 2023, and 2024 on Spotify) and his recent milestone of reaching over 1 billion streams on Boomplay.
“These achievements motivate me to create more,” Sherif stated. He emphasized that knowing his music is reaching so many people globally—a testament to his authenticity and storytelling—grants him significant artistic license.
He explained that his success has removed commercial pressure, allowing him to focus purely on his craft:
“There’s no one holding me back from making the music I want. I love the freedom that comes with art and enjoy experimenting in the studio to see what works.”
Ultimately, the driving force behind his releases remains personal preference, as Sherif noted, “I need to love it first,” before putting a song out.




